{"id":38645,"date":"2021-05-05T10:48:18","date_gmt":"2021-05-05T07:48:18","guid":{"rendered":"https:\/\/www.turhost.com/blog\/?p=38645"},"modified":"2022-01-17T16:43:48","modified_gmt":"2022-01-17T13:43:48","slug":"twitter-seo-ipuclari","status":"publish","type":"post","link":"https:\/\/www.turhost.com/blog\/twitter-seo-ipuclari\/","title":{"rendered":"Twitter SEO \u0130pu\u00e7lar\u0131"},"content":{"rendered":"\n

SEO stratejilerinin Twitter aya\u011f\u0131n\u0131 sa\u011flamla\u015ft\u0131rmak isteyenler buraya!<\/p>\n\n\n\n

Arama g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcn artmas\u0131na katk\u0131da bulunabilecek Twitter SEO ipu\u00e7lar\u0131 ve taktikleri; Twitter algoritmalar\u0131n\u0131n ara\u015ft\u0131r\u0131lmas\u0131 ve Twitter’\u0131 kimlerin neden kulland\u0131\u011f\u0131n\u0131n anla\u015f\u0131lmas\u0131n\u0131 gerektirir. <\/p>\n\n\n\n

Twitter gibi devasa sosyal a\u011flar\u0131, arama motorlar\u0131ndan izole platformlar gibi d\u00fc\u015f\u00fcnmek do\u011fru de\u011fildir. Google; Facebook, Twitter ve LinkedIn gibi sosyal medya devlerinden tonlarca bilgi \u00e7ekerek arama sonu\u00e7lar\u0131nda listeler. Bu platformlarda g\u00f6nderileriniz ne kadar \u00e7ok g\u00f6r\u00fcnt\u00fclenirse, ne kadar \u00e7ok be\u011feni, etiketleme ve yorum al\u0131rsa ve retweet’lerle desteklenirse, arama motoru s\u0131ralamalar\u0131n\u0131z o kadar y\u00fcksek olacakt\u0131r.<\/p>\n\n\n\n

Twitter Kullan\u0131c\u0131lar\u0131 Kimlerdir?<\/h2>\n\n\n\n

Twitter, 2020’nin d\u00f6rd\u00fcnc\u00fc \u00e7eyre\u011fi itibariyle D\u00fcnya \u00e7ap\u0131nda g\u00fcnl\u00fck 192 milyon aktif kullan\u0131c\u0131ya sahiptir. Facebook\u2019un g\u00fcnl\u00fck 1,84 milyar kullan\u0131c\u0131 istatisti\u011fine k\u0131yasla bu veri soluk g\u00f6r\u00fcnse de Twitter’\u0131n pazarlama kampanyalar\u0131 a\u00e7\u0131s\u0131ndan g\u00fczel f\u0131rsatlarla dolu oldu\u011fu inkar edilemez.<\/p>\n\n\n\n

\"Twitter
2010- 2019 aras\u0131nda D\u00fcnya \u00e7ap\u0131nda ayl\u0131k aktif Twitter kullan\u0131c\u0131lar\u0131n\u0131n say\u0131s\u0131 (Q’lar y\u0131l\u0131n ka\u00e7\u0131nc\u0131 \u00e7eyre\u011fi oldu\u011funu ifade etmektedir) <\/figcaption><\/figure><\/div>\n\n\n\n

2019’un ilk \u00e7eyre\u011finden itibaren Twitter’\u0131n ayl\u0131k ortalama kullan\u0131c\u0131 say\u0131s\u0131n\u0131n 330 milyona ula\u015ft\u0131\u011f\u0131 biliniyor (Statista). Kullanc\u0131lar\u0131n \u00fcnl\u00fclerle ve markalarla etkile\u015fime girmesine olanak sa\u011flayan platform, h\u00fck\u00fcmetler ve devlet ba\u015fkanlar\u0131 i\u00e7in de \u00f6nemli bir ileti\u015fim kanal\u0131 haline gelmi\u015f durumda. \u00d6yle ki Mart 2021 itibariyle, en \u00e7ok takip edilen \u00fcnl\u00fc yakla\u015f\u0131k 130 milyon takip\u00e7isi ile Barack Obama.<\/p>\n\n\n\n

D\u00fcnya \u00e7ap\u0131ndaki her 10 Twitter kullan\u0131c\u0131s\u0131n\u0131n alt\u0131s\u0131n\u0131n (y\u00fczde 63), 35 ile 65 ya\u015f aras\u0131nda oldu\u011funu g\u00f6steren theVAB (2018) verileri gibi \u00e7ok say\u0131da ara\u015ft\u0131rma Twitter\u2019\u0131n Snapchat ve Instagram\u2019den daha olgun bir kitleye sahip oldu\u011funu g\u00f6zler \u00f6n\u00fcne sermektedir.<\/p>\n\n\n\n

\"ya\u015f
Statista verilerine g\u00f6re 2021’in ilk \u00e7eyre\u011finde ya\u015f gruplar\u0131na g\u00f6re Twitter kullan\u0131c\u0131lar\u0131n\u0131n da\u011f\u0131l\u0131m\u0131<\/figcaption><\/figure><\/div>\n\n\n\n

Ayr\u0131ca Twitter’\u0131n, erkekler aras\u0131nda kad\u0131nlardan daha pop\u00fcler oldu\u011fu da art\u0131k kan\u0131ksanan istatistiklerden. Erkeklerin kad\u0131nlara oran\u0131n\u0131 ikiye bir veren DataReportal’a g\u00f6re D\u00fcnya \u00e7ap\u0131nda Twitter kullan\u0131c\u0131lar\u0131n\u0131n y\u00fczde 66’s\u0131 erkek, y\u00fczde 34’\u00fc ise kad\u0131nlardan olu\u015fuyor (2019). <\/p>\n\n\n\n

15 ya\u015f\u0131na giren Twitter’\u0131 hedef kitlenizle ba\u011flant\u0131 kurmak i\u00e7in nas\u0131l kullanabilece\u011finizi d\u00fc\u015f\u00fcn\u00fcrken bu verileri dikkate alman\u0131z \u00f6nerilir.<\/p>\n\n\n\n

Kullan\u0131c\u0131lar Twitter’\u0131 Neden Tercih Ediyor?<\/h2>\n\n\n\n

\u0130nsanlar\u0131n Twitter’\u0131 kullanmas\u0131n\u0131n en \u00f6nemli nedenlerinden biri Twitter’\u0131n bir haber kayna\u011f\u0131 olarak g\u00f6r\u00fclmesidir. Bunda tweet’lere k\u0131sa haber \u00f6zetleri \u015feklinde, kolay ve h\u0131zl\u0131ca eri\u015filmesinin pay\u0131 b\u00fcy\u00fckt\u00fcr. Ger\u00e7ekte de gazeteciler Twitter’daki t\u00fcm do\u011frulanm\u0131\u015f hesaplar\u0131n neredeyse d\u00f6rtte birini olu\u015fturur.<\/p>\n\n\n\n

Twitter’\u0131n \u00fcr\u00fcnlerle ilgili hashtag’leri, \u00fcr\u00fcn\u00fcn nas\u0131l oldu\u011fu hakk\u0131nda h\u0131zl\u0131ca fikir edinmeye yarar. B2B i\u015fletmelerinin b\u00fcy\u00fck \u00e7o\u011funlu\u011fu da Twitter’\u0131 bir dijital pazarlama arac\u0131 olarak kullan\u0131r. Dahas\u0131 i\u015fletmeler, insanlar\u0131n \u00fcr\u00fcnlerine \/ hizmetlerine nas\u0131l tepki verdiklerini Twitter’la \u00f6\u011frenebilir. Twitter, bir \u015firketin hem m\u00fc\u015fterileriyle hem de \u00e7al\u0131\u015fanlar\u0131yla olan ili\u015fkisini g\u00fc\u00e7lendirme arac\u0131 da olabilir.<\/p>\n\n\n\n

Ayr\u0131ca web sitesi SEO’sunu iyile\u015ftirmenin bir yolu olarak da Twitter tercih sebebidir. \u00c7\u00fcnk\u00fc Twitter ve Google aras\u0131nda g\u00fc\u00e7l\u00fc bir ortakl\u0131k ili\u015fkisi s\u00f6z konusudur. Bu ili\u015fki Google’\u0131n Twitter ak\u0131\u015f\u0131na eri\u015fmesine ve arama trafi\u011fi i\u00e7in sonu\u00e7lar\u0131 dizine eklemesine olanak tan\u0131r. Bu da Twitter’\u0131n, arama motoru optimizasyonunda \u00f6nemli bir rol oynad\u0131\u011f\u0131 anlam\u0131na gelir.<\/p>\n\n\n\n

Tweet trendleri her y\u0131l de\u011fi\u015fse de en ilgin\u00e7 veriler pandemi nedeniyle 2020’ye aittir. K\u00fcresel bir sa\u011fl\u0131k krizinin ortas\u0131nda Twitter, insanlar\u0131n haberleri, g\u00fcncellemeleri kontrol etmek ve karantina s\u0131ras\u0131nda e\u011flenmek i\u00e7in bir araya geldi\u011fi bir platform g\u00f6revi g\u00f6rm\u00fc\u015ft\u00fcr. Her bir dakikada TV ve filmler hakk\u0131nda 7.000’den fazla Tweet g\u00f6nderilmi\u015f ve ev emojisinin kullan\u0131m\u0131nda % 40 art\u0131\u015f kaydedilmi\u015ftir. Bunun da \u00f6tesinde, yemek pi\u015firme ile ilgili Tweet’ler 2020’de neredeyse \u00fc\u00e7 kat\u0131na \u00e7\u0131km\u0131\u015ft\u0131r. Bir\u00e7ok yiyecek ve i\u00e7ecek emojisinin D\u00fcnya \u00e7ap\u0131nda kullan\u0131mda da \u00f6nemli bir art\u0131\u015f g\u00f6r\u00fclm\u00fc\u015ft\u00fcr.<\/p>\n\n\n\n

Twitter Google Ortakl\u0131\u011f\u0131 Nedir?<\/h2>\n\n\n\n

Bir\u00e7ok ki\u015fi Twitter ve Google’\u0131n birbiriyle hi\u00e7bir ilgisi olmad\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnse de 2015 y\u0131l\u0131nda, iki \u015firket SEO’nun i\u015fleyi\u015fini de\u011fi\u015ftiren bir ortakl\u0131k kurmu\u015ftur. Bu ortakl\u0131k Twitter’\u0131 arama motoru optimizasyonunda etkili bir oyuncuya d\u00f6n\u00fc\u015ft\u00fcrm\u00fc\u015ft\u00fcr \u00e7\u00fcnk\u00fc Google’\u0131n, Twitter ak\u0131\u015f\u0131na eri\u015fmesi ve tweet’leri arama sonu\u00e7lar\u0131nda dizine eklemesi sa\u011flanm\u0131\u015ft\u0131r.<\/p>\n\n\n\n

Peki Twitter’da olup bitenlere eri\u015fim sayesinde Google’\u0131n elde etmek istedi\u011fi neydi? Google’\u0131n amac\u0131 kullan\u0131c\u0131lara e\u015f zamanl\u0131 bilgi sa\u011flamakt\u0131, \u00e7\u00fcnk\u00fc ba\u015f d\u00f6nd\u00fcr\u00fcc\u00fc h\u0131zla d\u00f6nen D\u00fcnyam\u0131z’da be\u015f saat \u00f6ncesinin haberleri bile bir \u00e7ok kullan\u0131c\u0131 i\u00e7in eski!<\/p>\n\n\n\n

Twitter i\u00e7in SEO Nas\u0131l Yap\u0131l\u0131r?<\/h2>\n\n\n\n

Sosyal medya do\u011frudan bir s\u0131ralama fakt\u00f6r\u00fc de\u011fildir, ancak di\u011fer \u00f6nemli s\u0131ralama fakt\u00f6rlerini etkiledi\u011finden Google arama g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz \u00fczerinde fark yarat\u0131r.<\/p>\n\n\n\n

Twitter takip\u00e7ilerle ileti\u015fim halinde olman\u0131n en etkili yollar\u0131ndan biridir. Baz\u0131 SEO taktikleri ile Twitter hesab\u0131n\u0131z\u0131 optimize etmek, daha fazla potansiyel takip\u00e7iye ya da m\u00fc\u015fteriye ula\u015fman\u0131za olanak tan\u0131r. Takip\u00e7ilerin tweet’lerinizle d\u00fczenli olarak etkile\u015fime girmesine ihtiyac\u0131n\u0131z oldu\u011fundan, \u00e7ok say\u0131da takip\u00e7inizin olmas\u0131 elbette ki \u00f6nemlidir. Ancak Twitter kullan\u0131c\u0131lar\u0131n\u0131n her g\u00fcn yakla\u015f\u0131k 500 milyon tweet att\u0131\u011f\u0131 ve bunun y\u0131lda yakla\u015f\u0131k 200 milyar tweet anlam\u0131na geldi\u011fi g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda Twitter sayesinde arama motorlar\u0131nda g\u00f6r\u00fcn\u00fcrl\u00fck kazanmak i\u00e7in baz\u0131 ipu\u00e7lar\u0131na ba\u015fvurulmas\u0131 bir nevi zorunluluktur.<\/p>\n\n\n\n

Twitter Profili<\/h3>\n\n\n\n
\"Twitter<\/figure>\n\n\n\n

Twitter profilinizin Google’da markan\u0131z\u0131 ve misyonunuzu do\u011fru bir \u015fekilde tan\u0131ml\u0131yor olmas\u0131; potansiyel takip\u00e7ilerde yarataca\u011f\u0131 ilk izlenim a\u00e7\u0131s\u0131ndan \u00f6nemlidir. <\/p>\n\n\n\n

Twitter sayfan\u0131z\u0131n Google’da \u00fcst s\u0131ralarda yer almas\u0131n\u0131 istiyorsan\u0131z, biyografiyi buna g\u00f6re optimize etmeniz gerekir. Twitter profillerini endekslerken, Google g\u00f6r\u00fcnen ad\u0131 ve kullan\u0131c\u0131 ad\u0131n\u0131 ba\u015fl\u0131k etiketi olarak okur. Bu, Google arama sonu\u00e7lar\u0131nda mavi, ba\u011flant\u0131l\u0131 metin olarak g\u00f6r\u00fcn\u00fcr. Birisi bir marka \/ site ad\u0131 arad\u0131\u011f\u0131nda, Google arama listesinde Twitter hesaplar\u0131n\u0131 da g\u00f6r\u00fcnt\u00fcledi\u011finden markan\u0131z\u0131n \/ sitenizin ad\u0131yla kullan\u0131c\u0131 ad\u0131 olu\u015fturman\u0131z kritik \u00f6neme sahiptir.<\/p>\n\n\n\n

Meta a\u00e7\u0131klama k\u0131sm\u0131 Google arama sonu\u00e7lar\u0131 sayfas\u0131ndaki ba\u015fl\u0131k etiketinin alt\u0131ndaki metin blo\u011fudur. Biyografi b\u00f6l\u00fcm\u00fc, Twitter profil sayfan\u0131z\u0131n meta a\u00e7\u0131klamas\u0131 olarak dizine eklenir. Bu nedenle Twitter biyografinizi dikkatlice olu\u015fturmak i\u00e7in zaman ay\u0131rman\u0131z, \u00f6ne \u00e7\u0131kmak i\u00e7in do\u011fru anahtar kelimelerden olu\u015fan hashtag’leri kullanarak i\u015fletmenizin veya markan\u0131z\u0131n etkili bir \u00f6zetini eklemeniz \u00f6nerilir.<\/p>\n\n\n\n

Twitter profilinize web sitesi ba\u011flant\u0131n\u0131z\u0131 eklemek sitenizin backlink profilini iyile\u015ftiren unsurlardand\u0131r, arama motorunun g\u00f6z\u00fcnde Twitter hesab\u0131n\u0131z\u0131n daha fazla g\u00fcvenilirlik kazanmas\u0131n\u0131 sa\u011flar.<\/p>\n\n\n\n

Ayr\u0131ca t\u00fcm sosyal medya profillerinizde ayn\u0131 kullan\u0131c\u0131 ad\u0131n\u0131 kullanman\u0131z, sahip oldu\u011funuz herhangi bir platformda kolayl\u0131kla bulunman\u0131z\u0131 sa\u011flayacakt\u0131r. Bu tutarl\u0131l\u0131k, doland\u0131r\u0131c\u0131lar\u0131n ay\u0131klanmas\u0131na ve belirlenmesine yard\u0131mc\u0131 olur. Dahas\u0131 sosyal medya hesaplar\u0131n\u0131n SEO’sunu geli\u015ftirir \u00e7\u00fcnk\u00fc arama motorlar\u0131n\u0131n arkas\u0131ndaki yapay zeka, hesab\u0131n do\u011frulu\u011funu onaylamak i\u00e7in tekrar\u0131 kulland\u0131\u011f\u0131ndan arama motorlar\u0131n\u0131n markaya verdi\u011fi a\u011f\u0131rl\u0131k artar. <\/p>\n\n\n\n

Hashtag’ler<\/h3>\n\n\n\n
\"Twitter<\/figure>\n\n\n\n

Hashtag “Hash simgesi (#) ile ba\u015flayan ve kullan\u0131c\u0131 taraf\u0131ndan olu\u015fturulan bir etiketleme bi\u00e7imidir. Twitter ve Instagram gibi payla\u015f\u0131m ortamlar\u0131nda yayg\u0131n olarak kullan\u0131lan hashtag’ler, g\u00f6nderileri ayn\u0131 ba\u015fl\u0131klarda toplama i\u015flevi g\u00f6r\u00fcr. <\/p>\n\n\n\n

Bir kullan\u0131c\u0131 bir hashtag’e t\u0131klarsa, o hashtag’i i\u00e7eren di\u011fer tweet’leri g\u00f6rebilir. Belirli bir konu veya olay hakk\u0131nda dikkat \u00e7ekmede olduk\u00e7a etkili olan hashtag’ler; bir tweet’in herhangi bir yerine eklenebilir ve e\u011fer g\u00fcndemin nabz\u0131n\u0131 tutan etkili bir mesaja eklenmi\u015fse Trending Topics’te (Trendler Ak\u0131\u015f\u0131’nda) g\u00f6r\u00fcnt\u00fclenebilir.<\/p>\n\n\n\n

Twitter’da trend konu; politikadan modaya, teknolojiden g\u0131daya pek \u00e7ok insan\u0131n bahsetti\u011fi konulara denir. Tweet’lere D\u00fcnya \u00e7ap\u0131nda ya da \u00fclke baz\u0131nda trend olan hashtag’leri eklemek daha fazla g\u00f6r\u00fclme \u015fans\u0131 ve etkile\u015fim f\u0131rsat\u0131 anlam\u0131na gelir. Ancak spam olarak alg\u0131lanmamas\u0131 a\u00e7\u0131s\u0131ndan a\u015f\u0131r\u0131ya ka\u00e7\u0131lmamas\u0131 \u00f6nemlidir.Twitter, tweet ba\u015f\u0131na ikiden fazla hashtag kullan\u0131lmamas\u0131n\u0131 \u00f6nerir.<\/span><\/p>\n\n\n\n

Hashtag’ler Twitter’da, SEO’daki anahtar kelimelerle ayn\u0131 role sahiptir. Web sitenizde de kulland\u0131\u011f\u0131n\u0131z temel anahtar kelimeleri tweet’lerinizde hashtaglere d\u00f6n\u00fc\u015ft\u00fcrd\u00fc\u011f\u00fcn\u00fczde tweet’leriniz hedefledi\u011finiz kitle i\u00e7in Twitter aramas\u0131nda g\u00f6r\u00fcn\u00fcrl\u00fck kazanacakt\u0131r.<\/p>\n\n\n\n

Hashtag kullan\u0131rken tweet’in i\u00e7eri\u011fiyle veya markan\u0131zla alakas\u0131z olan hashtag’leri tweet’lere dahil etmeniz \u00f6nerilmez. Yaln\u0131zca sekt\u00f6r\u00fcn\u00fcze \/ kitlenize dair anahtar kelimeler i\u00e7eren trend konulara odaklanman\u0131z \u00f6nemlidir.<\/p>\n\n\n\n

Arama motorlar\u0131 taraf\u0131ndan indekslendi\u011finde kalabal\u0131\u011f\u0131n aras\u0131ndan s\u0131yr\u0131lmak i\u00e7in marka ad\u0131n\u0131z\u0131 ve \u00fcr\u00fcn adlar\u0131n\u0131z\u0131 tweet’lerde hashtag olarak kullanman\u0131z \u00f6nerilir.<\/p>\n\n\n\n

G\u00fcn i\u00e7inde trend olan hashtag’lere g\u00f6z atarak tweet’lemeye de\u011fer bir \u015fey olup olmad\u0131\u011f\u0131na bakmak ve konserler, spor kar\u015f\u0131la\u015fmalar\u0131 gibi \u00f6nemli etkinliklerle ilgili hashtag’leri kullanmak; ayn\u0131 hashtag’i payla\u015fan di\u011fer ki\u015filerden hesab\u0131n\u0131za h\u0131zl\u0131ca trafik \u00e7ekebilir.<\/p>\n\n\n\n

At\u0131f \/ Etiketleme<\/h3>\n\n\n\n

Twitter’da @ etiketi ile di\u011fer kullan\u0131c\u0131 hesaplar\u0131ndan bahsetmek; tweet’lerinizi ileten ki\u015filere at\u0131fta bulunmak i\u00e7in ve tweet’inizin bu hesaplar\u0131n hedef kitlelerine ula\u015fmas\u0131n\u0131 sa\u011flamak i\u00e7in kullan\u0131l\u0131r.<\/p>\n\n\n\n

Markan\u0131zla \/ ni\u015finizle ba\u011flant\u0131l\u0131 olarak Twitter’da hashtag’ler ve anahtar kelimeler arayabilir ayn\u0131 tonda konu\u015ftu\u011funu d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fcz mesajlar\u0131 retweetleyerek, tweet’leri payla\u015farak ilgili hesaptan bahsedebilirsiniz. B\u00f6ylece mesaj\u0131n\u0131z yay\u0131nlan\u0131r yay\u0131nlanmaz at\u0131fta bulundu\u011funuz hesaplar\u0131n; tweet’inizi be\u011fenme ve yeniden tweetleme olas\u0131l\u0131\u011f\u0131n\u0131 art\u0131r\u0131s\u0131n\u0131z. <\/p>\n\n\n\n

Blog Yaz\u0131lar\u0131n\u0131 Payla\u015fmak<\/h3>\n\n\n\n
\"Twitter<\/figure>\n\n\n\n

Takip edebilece\u011finiz en iyi Twitter SEO ipu\u00e7lar\u0131ndan biri, Twitter sayfan\u0131za i\u00e7erik pazarlamas\u0131 uygulamakt\u0131r. Bunu, ni\u015finizle alakal\u0131 g\u00f6nderiler yay\u0131nlayarak yaparken d\u00fczenli olarak web sitenizin, blo\u011funuzun ba\u011flant\u0131lar\u0131n\u0131 tweetlemek, Google’a web sitenizin aktif oldu\u011funu s\u00f6ylemeniz anlam\u0131na da gelecektir.<\/p>\n\n\n\n

G\u00f6nderi S\u0131kl\u0131\u011f\u0131 ve Zaman\u0131<\/h3>\n\n\n\n

Etkili pazarlama do\u011fru zamanda do\u011fru ki\u015fiye do\u011fru mesaj\u0131 vermeyi gerektirir. Bu ger\u00e7e\u011fe bir de bir tweet’in \u00f6mr\u00fcn\u00fcn \u00e7ok k\u0131sa olmas\u0131 ger\u00e7e\u011fi eklenince, kitlenizin en yo\u011fun etkile\u015fim saatlerini dikkate alarak tweet’lerinizi atman\u0131z \u00e7ok b\u00fcy\u00fck \u00f6nem arz eder. <\/p>\n\n\n\n

Bu konudaki ara\u015ft\u0131rmalar genellikle 12:00, 17:00 ve 18:00’in g\u00fcn\u00fcn en etkili zamanlar\u0131 oldu\u011funu vurgulamaktad\u0131r. \u00d6rne\u011fin Hootsuite ara\u015ft\u0131rmalar\u0131, Twitter’da g\u00f6nderi yay\u0131nlamak i\u00e7in en iyi zaman\u0131n sabah 9 ile ak\u015fam 4 aras\u0131nda oldu\u011funu g\u00f6sterir. <\/p>\n\n\n\n

\u00d6zellikle pazartesi ve per\u015fembe g\u00fcnleri 13:00 – 15:00 aras\u0131n\u0131n da etkili olma potansiyelinden s\u00f6z eden verilere rastlamak da m\u00fcmk\u00fcnd\u00fcr. Tweet atmak i\u00e7in en uygunsuz zaman ise hafta sonu ak\u015fam 20: 00 sonras\u0131 ve Cuma g\u00fcnleri 15: 00 sonras\u0131d\u0131r. Bu zaman aral\u0131klar\u0131 en d\u00fc\u015f\u00fck etkile\u015fim, t\u0131klama ve retweet oranlar\u0131na sahiptir. Bu hususta takip\u00e7ilerinizin \u00e7o\u011funun \u00e7evrimi\u00e7i ve aktif oldu\u011funu do\u011frulamak i\u00e7in Twitter Analytics’i kontrol etmenizde de elbette ki yarar vard\u0131r.<\/p>\n\n\n\n

K\u00fcresel bir kitleye sahip olan markalar ve hesaplar i\u00e7in ise g\u00fcn\u00fcn her saatinin \u00f6nemli oldu\u011fu belirtilmekte ve saat dilimlerine g\u00f6re uygun planlamalar yap\u0131lmas\u0131 \u00f6nerilmektedir.<\/p>\n\n\n\n

Twitter’da ne s\u0131kl\u0131kta g\u00f6nderi payla\u015faca\u011f\u0131n\u0131z konusuna gelince bu, sekt\u00f6re ve ni\u015fe g\u00f6re de\u011fi\u015fkenlik g\u00f6sterebilir. Baz\u0131 \u015firketler g\u00fcnde \u00fc\u00e7ten fazla g\u00f6nderi payla\u015ft\u0131ktan sonra kat\u0131l\u0131m\u0131n d\u00fc\u015fmeye ba\u015flad\u0131\u011f\u0131n\u0131 g\u00f6rebilir. Bu noktada kendi ara\u015ft\u0131rman\u0131z\u0131 yapman\u0131z ve takip\u00e7ilerinizde neyin i\u015fe yarad\u0131\u011f\u0131n\u0131 g\u00f6rmeye \u00e7al\u0131\u015fman\u0131z \u00f6nemlidir.<\/p>\n\n\n\n

\u0130\u00e7eri\u011fi Yeniden Payla\u015fmak<\/h3>\n\n\n\n

Yo\u011fun zamanlarda tweet atsan\u0131z bile, zaman zaman bir\u00e7ok takip\u00e7inin tweetinizi ka\u00e7\u0131rm\u0131\u015f olma ihtimali s\u00f6z konusu olabilir. Yeni takip\u00e7ilerin de \u00f6nceki en e\u011fitici \/ bilgilendirici tweet’lerinizi ka\u00e7\u0131rm\u0131\u015f olmas\u0131 elbette ki muhtemeldir.<\/p>\n\n\n\n

Bu nedenle bir tweet’in ilk seferde iyi performans g\u00f6sterdiyse, tekrar benzer \u015fekilde etki yarataca\u011f\u0131 varsay\u0131m\u0131yla en iyi performans g\u00f6steren mesaj\u0131n\u0131z\u0131 retweet’lemeniz i\u015fe yarayabilir. Hatta retweet’lemekle kalmay\u0131p yeniden payla\u015fman\u0131n yarat\u0131c\u0131 yollar\u0131n\u0131 bulmal\u0131s\u0131n\u0131z. Spam olarak alg\u0131lanmamas\u0131 i\u00e7in de orijinalden yeterince farkl\u0131 bir teklif veya slogan se\u00e7ti\u011finizden emin olmal\u0131s\u0131n\u0131z.<\/p>\n\n\n\n

Ayn\u0131 i\u00e7eri\u011fi bir kereden fazla payla\u015fmak istiyorsan\u0131z, aralar\u0131nda yeteri kadar geni\u015f zaman olmas\u0131 da \u00f6nemlidir. Takip\u00e7ileriniz her g\u00fcn ayn\u0131 tweet’leri g\u00f6rmekten ho\u015flanmayacakt\u0131r. Ayr\u0131ca bu tweet’leri profilinizin en \u00fcst\u00fcne sabitlemeniz de \u00f6nerilir.<\/p>\n\n\n\n

Etkile\u015fimi Art\u0131rmak<\/h3>\n\n\n\n

Sosyal medya, takip\u00e7ilerle ve t\u00fcketicilerle ki\u015fisel olarak ileti\u015fim kurma olas\u0131l\u0131\u011f\u0131n\u0131 do\u011furmu\u015ftur. \u00d6yle ki, marka-m\u00fc\u015fteri ili\u015fkisi tek y\u00f6nl\u00fc bir ili\u015fkiden \u00e7ift y\u00f6nl\u00fc ve hatta \u00e7ok y\u00f6nl\u00fc bir ili\u015fkiye ge\u00e7mi\u015ftir. Bununla birlikte, markalar\u0131n yaln\u0131zca Twitter’da yer almas\u0131 de\u011fil, ayn\u0131 zamanda etkile\u015fimli ve ilgi \u00e7ekici olmas\u0131 da giderek daha \u00f6nemli hale gelmektedir. <\/p>\n\n\n\n

Twitter’\u0131n faydalar\u0131ndan biri, hedef kitlenize ula\u015fma kolayl\u0131\u011f\u0131d\u0131r. \u0130\u015fletmeler i\u00e7in bu, m\u00fc\u015fteri ba\u011fl\u0131l\u0131\u011f\u0131 ve marka bilinirli\u011fi olu\u015fturman\u0131n bir yolu olarak g\u00f6r\u00fclmelidir. <\/p>\n\n\n\n

Ger\u00e7ek hayatta oldu\u011fu gibi sanal alemde de t\u00fcm iyi ili\u015fkiler ba\u011fl\u0131l\u0131k gerektirir. Twitter’da da b\u00f6yledir. \u015eirketlerin herkesin g\u00f6rece\u011fi \u015fekilde, sorulara ve \u015fikayetlere yan\u0131t vermesi t\u00fcketicilerin sat\u0131n alma davran\u0131\u015f\u0131nda etkili olmaktad\u0131r. <\/p>\n\n\n\n

Ancak Twitter’\u0131n dezavantajlar\u0131ndan biri, bir tart\u0131\u015fman\u0131n binlerce ki\u015fi taraf\u0131ndan izlenen bir kavgaya d\u00f6n\u00fc\u015fme ihtimali bar\u0131nd\u0131rmas\u0131d\u0131r. Bu nedenle Twitter’\u0131 m\u00fc\u015fteri etkile\u015fimi i\u00e7in kullanan \u015firketlerin markan\u0131n imaj\u0131n\u0131 g\u00f6z \u00f6n\u00fcnde bulundurarak profesyonel davranmalar\u0131 \u00f6nerilir. M\u00fc\u015fteriler aras\u0131nda para iadesi i\u00e7in kurnazl\u0131\u011fa odaklananlar olsa da sad\u0131k m\u00fc\u015fterilerin \u00e7o\u011funlu\u011funun ge\u00e7erli \u015fikayetleri s\u00f6z konusudur. Bu insanlar\u0131n genellikle \u015firketten birinin konuyu dinledi\u011fine ve \u00fczerinde \u00e7al\u0131\u015ft\u0131\u011f\u0131na dair bir i\u015farete ihtiyac\u0131 vard\u0131r.<\/p>\n\n\n\n

Twitter, m\u00fc\u015fterilere ki\u015fiselle\u015ftirilmi\u015f yan\u0131t verme f\u0131rsat\u0131 verir. Bu \u015fekilde, sorunlar\u0131 \u00e7ok daha h\u0131zl\u0131 \u00e7\u00f6zebilirsiniz, bu nedenle bir\u00e7ok \u00f6nemli marka i\u00e7in m\u00fc\u015fteri taban\u0131yla ileti\u015fim kurmak i\u00e7in tercih edilen kanal Twitter’d\u0131r. <\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Dikkat \u00e7eken ki\u015fiselle\u015ftirilmi\u015f harika bir yan\u0131t \u00f6rne\u011fi, Morton\u2019s Steakhouse ve Peter Shankman aras\u0131nda ya\u015fanm\u0131\u015ft\u0131r: Peter Shankman, \u015faka amac\u0131yla Morton\u2019s Steakhouse’a tweet atarak, restorandan birisinin onunla Newark Havaalan\u0131nda bulu\u015fmas\u0131n\u0131 istemi\u015ftir. Ve ger\u00e7ekten de et lokantas\u0131ndan biri onu havaalan\u0131nda biftekle kar\u015f\u0131lam\u0131\u015ft\u0131r! Hikaye Twitter’da ve sosyal platformlarda viral olmu\u015f ve Morton\u2019s Steakhouse i\u00e7in g\u00fc\u00e7l\u00fc bir reklama d\u00f6n\u00fc\u015fm\u00fc\u015ft\u00fcr.<\/p>\n\n\n\n

Anket, \u0130leti Dizisi, Retweet’ler<\/h4>\n\n\n\n

Twitter’da ihtiyac\u0131n\u0131z olan etkile\u015fimi elde etmenizi sa\u011flayacak yollar; benzer ilgi alanlar\u0131na ve uzmanl\u0131\u011fa sahip di\u011fer hesaplarla sohbet etmek, tart\u0131\u015fmal\u0131 konular hakk\u0131nda fikrinizi dile getirmek veya komik bir \u015feyler yazmakt\u0131r. Ayr\u0131ca insanlar\u0131n g\u00f6nderilerine cevap vermeniz ve be\u011fen butonuna basman\u0131z da \u00f6nemlidir \u00e7\u00fcnk\u00fc insanlar takdir edildi\u011finde ve s\u00f6ylemleri dikkate al\u0131nd\u0131\u011f\u0131nda tatmin olurlar.<\/p>\n\n\n\n

Twitter’da anketler<\/strong> haz\u0131rlayarak takip\u00e7ilerinizin kat\u0131l\u0131m\u0131n\u0131 talep etmek tonlarca m\u00fc\u015fteri \/ takip\u00e7i geri bildirimi sa\u011flayabilir ve de\u011ferli i\u00e7g\u00f6r\u00fcler sunabilir. Anketlerde GIF’lerle veya emojilerle yan\u0131t istemek yorumlar\u0131 art\u0131rabilir. <\/p>\n\n\n\n

Bir ileti dizisi<\/strong> \u015feklinde Tweet atmak da bir tema veya anlat\u0131 olu\u015fturman\u0131n e\u011flenceli bir yolu olabilir ve takip\u00e7ilerin etkile\u015fim kurmas\u0131 i\u00e7in g\u00fczel f\u0131rsatlar yaratabilir. Hikayeler, inand\u0131\u011f\u0131n\u0131z \u015feyleri savunmak ve sizin i\u00e7in \u00f6nemli olan \u015feyleri vurgulamak i\u00e7in kitleleri etkileme potansiyeli ta\u015f\u0131r.<\/p>\n\n\n\n

Retweet’ler<\/strong>, ilgi alanlar\u0131n\u0131z\u0131 hedef kitlenize g\u00f6stermek i\u00e7in etkili bir y\u00f6ntem olarak d\u00fc\u015f\u00fcn\u00fclmelidir. Ancak olumsuz sonu\u00e7lar getirdi\u011fi i\u00e7in kullan\u0131c\u0131lardan retweet yapmalar\u0131n\u0131 veya bir tweet’inizi be\u011fenmelerini istemeyin. Olumlu yorumlar\u0131 da retweet’leyebilir, al\u0131nt\u0131layabilir ve takip\u00e7ilerinizle payla\u015fabilirsiniz. M\u00fc\u015fteri geri bildirimlerini bu \u015fekilde kullanmak kat\u0131l\u0131m\u0131 art\u0131r\u0131r.<\/p>\n\n\n\n

Ayr\u0131ca promosyonlar, yar\u0131\u015fmalar ve sosyal yard\u0131mla\u015fma hakk\u0131nda ad\u0131mlar atmak,
takip\u00e7ilerinize hizmet sunup \/ \u00fcr\u00fcn\u00fcn\u00fcz\u00fc g\u00f6nderip sesli geri bildirim istemek de etkile\u015fimi art\u0131racakt\u0131r. <\/p>\n\n\n\n

Foto\u011fraflar, Videolar, GIF’ler<\/h4>\n\n\n\n

Foto\u011fraflar, videolar ve GIF’ler i\u00e7eren tweet’ler daha fazla ilgi \u00e7ekme e\u011filimindedir. Tweetlerinizde g\u00f6rseller kullanmak, insanlar\u0131n etkile\u015fimde bulunma olas\u0131l\u0131\u011f\u0131n\u0131 \u00fc\u00e7 kat art\u0131r\u0131r ve etkile\u015fimdeki art\u0131\u015f, Twitter algoritmas\u0131n\u0131n tweet’inizin s\u0131ralamas\u0131n\u0131 y\u00fckseltmesini sa\u011flar. <\/p>\n\n\n\n

\"Twitter'da<\/figure><\/div>\n\n\n\n

Twitter verileri, video i\u00e7eren tweet’lerin i\u00e7ermeyenlere oranla 10 kat daha fazla etkile\u015fime sahip oldu\u011funu, GIF’lere sahip tweet’lerin ise bunlar\u0131 i\u00e7ermeyen tweet’lerden % 55 daha fazla etkile\u015fim ald\u0131\u011f\u0131n\u0131 g\u00f6stermektedir. <\/p>\n\n\n\n

Mizah<\/h4>\n\n\n\n

Tweetlerinde mizah kullanan markalar\u0131n daha \u00e7ok retweet’lendi\u011fini ve di\u011ferlerinden \u00e7ok daha fazla ki\u015fi taraf\u0131ndan takip edildi\u011fini tahmin edebilirsiniz. Durum tam olarak budur \u00e7\u00fcnk\u00fc mizah\u0131 bir markan\u0131n \/ hesab\u0131n sesi olarak kullanmak insanlar\u0131 o Twitter sayfas\u0131n\u0131 tekrar ziyaret etme ve mesajlar\u0131 arkada\u015flar\u0131yla payla\u015fma konusunda heyecanland\u0131r\u0131r.<\/p>\n\n\n\n

Sesli Tweet’ler<\/h4>\n\n\n\n

Sesli tweet’ler, sesinizi bir ses klibi olarak kaydetmenize ve tweet olarak g\u00f6ndermenize olanak tan\u0131r. Orijinal karakter s\u0131n\u0131r\u0131na bir g\u00f6nderme yaparak, sesli tweet’ler mesaj\u0131n\u0131z\u0131 iletmeniz i\u00e7in size 140 saniye verir. Daha uzun s\u00fcreye ihtiya\u00e7 duyarsan\u0131z, konu\u015fmaya devam etti\u011finizde yeni bir sesli tweet otomatik olarak kayda ba\u015flayacakt\u0131r.

Tutkunuzu, uzmanl\u0131\u011f\u0131n\u0131z\u0131 ve yarat\u0131c\u0131l\u0131\u011f\u0131n\u0131z\u0131 sergilemenize yard\u0131mc\u0131 olan sesli tweet’leri tweet denizi aras\u0131nda duyuldu\u011funuzdan emin olma f\u0131rsat\u0131 olarak d\u00fc\u015f\u00fcnebilirsiniz.<\/p>\n\n\n\n

M\u00fc\u015fterilerin y\u00fczde seksen alt\u0131s\u0131 d\u00fcr\u00fcst, a\u00e7\u0131k ve \u00f6zg\u00fcn bir kimli\u011fe sahip \u015firketleri tercih etti\u011finden sesli tweetler markan\u0131z\u0131 daha ger\u00e7ek ve samimi alg\u0131lanmas\u0131na yard\u0131mc\u0131 olacakt\u0131r.<\/p>\n\n\n\n

Sesli tweet’leri kullan\u0131rken anlatmak istedi\u011finiz noktay\u0131 h\u0131zl\u0131ca belirtmeniz, mesajlar\u0131 k\u0131sa, net ve basit tutman\u0131z \u00f6nemlidir. Mesaj\u0131n\u0131z\u0131 g\u00fc\u00e7lendirmek i\u00e7in ses efektleri veya sloganlar eklemek i\u015fe yarayacakt\u0131r. Ayr\u0131ca sesli tweet’leri takip\u00e7ileri web sitenize y\u00f6nlendirmek gibi harekete ge\u00e7irici bir mesajla (CTA) bitirmeniz \u00f6nerilir.<\/p>\n\n\n\n

M\u00fc\u015fterilerin \u00e7o\u011fu \u015firketlerin kendileriyle sosyal medyada etkile\u015fimde bulunma beklentisine sahip oldu\u011fundan sesli tweet’leri kullan\u0131c\u0131 deneyimini ki\u015fiselle\u015ftirmek ad\u0131na markan\u0131za \/ kimli\u011finize farkl\u0131 bir boyut katmalar\u0131 amac\u0131yla da kullanmay\u0131 d\u00fc\u015f\u00fcnebilirsiniz. Sesli tweet’lerle sorular\u0131 yan\u0131tlamak gibi bir etkile\u015fimde bulunman\u0131z, takip\u00e7ilerinizin kendilerine de\u011fer verildi\u011fini hissetmelerine neden olacakt\u0131r. Hatta yan\u0131tta takip\u00e7inin ad\u0131n\u0131 tweet’e ekleyebilirsiniz bu t\u00fcr ki\u015fisel dokunu\u015flar, insanlar\u0131n rakipleriniz yerine markan\u0131z\u0131 tercih etmelerine neden olabilir.<\/p>\n\n\n\n

Bir ileti dizisinde 10-15 tane SSS’yi yan\u0131tlayan bir dizi sesli tweet kullanmak da SEO uzmanlar\u0131n\u0131n \u00f6nerileri aras\u0131nda yer al\u0131r. Dilerseniz \u015firket politikas\u0131n\u0131 ve sss’leri yan\u0131tlayan sesli tweet’leri profilinize sabitleyebilirsiniz.<\/p>\n\n\n\n

Sesli Tweetler, kullan\u0131c\u0131lar\u0131n ve markalar\u0131n hayranlar\u0131 ve takip\u00e7ileriyle yepyeni bir \u015fekilde ba\u011flant\u0131 kurmas\u0131n\u0131 sa\u011flayan heyecan verici bir f\u0131rsat olarak g\u00f6r\u00fcld\u00fc\u011f\u00fcnden marka olu\u015fturmak, kat\u0131l\u0131m\u0131 ve takip\u00e7i say\u0131n\u0131z\u0131 art\u0131rmak i\u00e7in sesli tweet’leri kullanman\u0131z \u00f6nemlidir.<\/p>\n\n\n\n

Twitter Algoritmas\u0131 Nas\u0131l \u00c7al\u0131\u015f\u0131r?<\/h2>\n\n\n\n
\"Twitter<\/figure>\n\n\n\n

Twitter en parlak d\u00f6nemleri say\u0131lan 2006-2015 aras\u0131nda di\u011fer sosyal medya platformlar\u0131 gibi verileri kronolojik s\u0131rada sunuyordu ve yay\u0131nland\u0131\u011f\u0131 zamana g\u00f6re i\u00e7eri\u011fi g\u00f6r\u00fcnt\u00fcl\u00fcyordu. Twitter’\u0131n kullan\u0131c\u0131 taban\u0131 geni\u015fledik\u00e7e, platformda artan i\u00e7erik Twitter algoritmas\u0131n\u0131n ortaya \u00e7\u0131kmas\u0131na yol a\u00e7t\u0131. \u00c7\u00fcnk\u00fc kullan\u0131c\u0131lar\u0131n her g\u00fcn kendi zaman \u00e7izelgesine d\u00fc\u015fen t\u00fcm tweet’leri takip etmesi olduk\u00e7a zorla\u015fm\u0131\u015ft\u0131.<\/p>\n\n\n\n

B\u00f6ylece, platform, kullan\u0131c\u0131lar\u0131n alaka d\u00fczeyine ve pop\u00fclerli\u011fe g\u00f6re tweet’leri izlemesine izin veren bir algoritma tan\u0131tt\u0131. Bu algoritma, ilgili i\u00e7eri\u011fi Twitter izleyicilerine g\u00f6stermeyi ama\u00e7lad\u0131 ve kullan\u0131c\u0131lar\u0131n \u00f6nemli tweet’leri ka\u00e7\u0131rmamalar\u0131na yard\u0131mc\u0131 oldu. <\/p>\n\n\n\n

Asl\u0131nda \u00e7o\u011fu sosyal medya algoritmas\u0131 gibi Twitter\u2019\u0131n algoritmas\u0131 da tamamen ki\u015fiselle\u015ftirmeyle ilgilidir. Twitter\u2019\u0131n zaman \u00e7izelgesi, ger\u00e7ek zamanl\u0131 Tweetleri ve ki\u015fiselle\u015ftirilmi\u015f Tweetleri birle\u015ftirir.<\/p>\n\n\n\n

Twitter algoritmas\u0131; etkile\u015fim oran\u0131, kullan\u0131c\u0131larla alaka d\u00fczeyi ve g\u00f6nderi t\u00fcr\u00fc gibi \u00e7e\u015fitli fakt\u00f6rleri analiz ederek ilgili i\u00e7eri\u011fi ak\u0131ll\u0131 bir \u015fekilde e\u015fle\u015ftirir. Ayr\u0131ca, bir kullan\u0131c\u0131n\u0131n i\u00e7eri\u011fi be\u011fenip be\u011fenmeyece\u011fini belirleyen farkl\u0131 s\u0131ralama fakt\u00f6rleri kullan\u0131r. Sonu\u00e7 olarak kullan\u0131c\u0131, takip etti\u011fi ki\u015filerin en son tweetlerini ve algoritman\u0131n en \u00e7ok ilgisini \u00e7ekece\u011fini d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fc tweet’leri g\u00f6rebilir.<\/p>\n\n\n\n

Twitter algoritmas\u0131 ve i\u00e7erik s\u0131ralama parametreleri s\u00fcrekli de\u011fi\u015fmektedir. Alaka d\u00fczeyini tan\u0131mlayan fakt\u00f6rler olduk\u00e7a karma\u015f\u0131kt\u0131r. Twitter, bir tweet g\u00f6nderildikten hemen sonra, bir alaka modeline g\u00f6re tweet’i derecelendirildi\u011fini belirtir. Bu alaka modeli, belirli bir tweet’in sizin i\u00e7in uygun olup olmayaca\u011f\u0131n\u0131 tan\u0131mlayan algoritmalara dayanmaktad\u0131r. <\/p>\n\n\n\n

Twitter her ge\u00e7en g\u00fcn kullan\u0131c\u0131lar\u0131n\u0131 ilgilendiren en yeni tweet’lerle ak\u0131\u015f\u0131 g\u00fcncel tutman\u0131n yeni yollar\u0131n\u0131 bulmaktad\u0131r. \u00d6zetle; Twitter’\u0131n s\u0131ralama sinyallerinin yenilik, alaka d\u00fczeyi, kat\u0131l\u0131m, zengin medya gibi fakt\u00f6rleri i\u00e7erdi\u011fini s\u00f6yleyebiliriz. Yani tweet’in g\u00fcncelli\u011fi, g\u00f6rsel veya video i\u00e7erip i\u00e7ermedi\u011fi, retweet veya be\u011fenme say\u0131s\u0131 gibi etkile\u015fimlerin toplam\u0131, tweet sahibi ile ge\u00e7mi\u015fteki etkile\u015fimleriniz, ba\u011flant\u0131n\u0131z\u0131n g\u00fcc\u00fc, ge\u00e7mi\u015fte ilgi \u00e7ekici buldu\u011funuz tweet’ler, Twitter’\u0131 ne s\u0131kl\u0131kta ve ne kadar yo\u011fun kulland\u0131\u011f\u0131n\u0131z gibi kriterler algoritmada etkilidir. <\/p>\n\n\n\n

Algoritmalar s\u00f6z konusu oldu\u011funda, herkese uyan tek bir \u00e7\u00f6z\u00fcmden bahsetmek zordur. Genel olarak tweet’lerinizden \u00e7ok\u00e7a etkile\u015fim alman\u0131z, kullan\u0131c\u0131lar\u0131n zaman \u00e7izelgesinde \u00fcst s\u0131ralarda yer alman\u0131za yol a\u00e7acakt\u0131r. Neyin i\u015fe yaray\u0131p neyin yaramad\u0131\u011f\u0131n\u0131 izlemek i\u00e7in Twitter Analytics’i kullanman\u0131z ve bu ipu\u00e7lar\u0131n\u0131 hesab\u0131n\u0131z i\u00e7in uygun \u015fekilde uyarlaman\u0131z \u00f6nerilir.<\/p>\n\n\n\n

\u00d6zet<\/h2>\n\n\n\n

Twitter’\u0131n trafi\u011fi ve marka fark\u0131ndal\u0131\u011f\u0131n\u0131 art\u0131rma, potansiyel m\u00fc\u015fteriler olu\u015fturma ve sat\u0131\u015flar\u0131 olumlu etkileme potansiyeli giderek daha fazla kullan\u0131c\u0131 taraf\u0131ndan \u00f6nemsenmektedir.<\/p>\n\n\n\n

D\u00fcnya’n\u0131n en b\u00fcy\u00fck haber kaynaklar\u0131ndan birine d\u00f6n\u00fc\u015fm\u00fc\u015f olanTwitter’\u0131 do\u011fru kullanmayan \u015firketlerin, de\u011ferlli bir pazarlama f\u0131rsat\u0131n\u0131 ka\u00e7\u0131rd\u0131\u011f\u0131 a\u015fikard\u0131r. <\/p>\n\n\n\n

Twitter’da bir markay\u0131 takip eden kullan\u0131c\u0131lar\u0131n yakla\u015f\u0131k olarak yar\u0131s\u0131n\u0131n sat\u0131n alma i\u015flemini tamamlad\u0131\u011f\u0131 bilinmektedir. <\/p>\n\n\n\n

T\u00fcm bu nedenlerden bu devasa t\u00fcketici havuzunu SEO stratejilerinize bilin\u00e7li bir \u015fekilde dahil etmeniz ve d\u00fczenli olarak Twitter SEO ipu\u00e7lar\u0131 hakk\u0131nda ara\u015ft\u0131rmalar yapman\u0131z \u00f6nerilir.<\/p>\n","protected":false},"excerpt":{"rendered":"SEO stratejilerinin Twitter aya\u011f\u0131n\u0131 sa\u011flamla\u015ft\u0131rmak isteyenler buraya!\n","protected":false},"author":1,"featured_media":40802,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_relevanssi_hide_post":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"4734,38985,27640,30696,39590,9371","_relevanssi_noindex_reason":"","footnotes":""},"categories":[204,644],"tags":[],"class_list":{"0":"post-38645","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-dijital-pazarlama","8":"category-linux-hosting"},"yoast_head":"\nTwitter SEO - Twitter SEO \u0130pu\u00e7lar\u0131 - Twitter Algoritmas\u0131 Nas\u0131l \u00c7al\u0131\u015f\u0131r?<\/title>\n<meta name=\"description\" content=\"SEO stratejilerinin Twitter aya\u011f\u0131n\u0131 sa\u011flamla\u015ft\u0131rmak isteyenler buraya! 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